Friday, February 24, 2012

The smartphone revolution is dead! So says "Think with Google" anyway.

In reply to:

The Smartphone Revolution Is Over (For Now)

BY KIT EATONThu Feb 23, 2012

<sarcasm>I agree that the "revolution is dead" because we've gone a few months without a major upgrade.</sarcasm>

Seriously people, do you realize how freakishly rapid progress has been with these mobile computers? Your expectations (+Think with Google) have been blown WAY out of proportion and you need to give the market a bit to catch up. The reason we're not seeing major innovations (like built-in laser projectors, dual-screens, etc..) more is because there's no incentive for the OEMs to provide these things when everyone is gladly sucking up every minor change that requires almost NO investment in R&D or manufacturing processes. When there's a significant reduction is purchasing of the incrementally improved devices rolling out, THEN we will once again see major change.

Android for example (as we've seen) is geared to do some very significant things in terms of hardware support and UI changes. Imagine for example a built in projector that could provide a 12" screen from a device less than 5" tall that used 1/2 front-camera(s) to provide minority-reports (can we say Kinect) like interactions. The tech is there.

The financial incentive to move forward just isn't yet. It's the EXACT same market behavior we see with Hard-disk storage capacities. What we see on the shelves is always 1+ years behind what the manufactures COULD do at a profit, but as long as they're cashing in on the current capacities knowing they can then sell you a larger drive 3-6 months later (doubling profit), why would they release the larger drives? Get it?


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