"@tnisly See our Twitter feed--it's for a chance...." even as I write this, I just found a new one, "@slambthelamb This opportunity is for a chance to win one year of Netflix Streaming and a Red Jawbone Jambox."
When you understand that you can't truly "undo" a tweet, that makes for an interesting situation. The email from JawBone reads as a promise to trade a service (a tweet from me) for goods and services (Netflix and the Jambox), but their tweets say that my service was actually only for an entry into a lottery. In the end, they get their nearly free advertising (mass-emailing does have a cost associated with it) while Twitter bares the larger expense and those of us duped by Jawbone/Netflix have nothing to show for it.
I'd say that qualifies as misleading at the least and of interest to the FTC at most. I'll be interested to see how they try to back peddle their way out of this one.
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